Alexander McQueen’s nephew designs new charity card range
Card company thortful is seeking to shatter the social stigma that still exists around mental health issues with a new card collection created in collaboration with fashion designer Gary James McQueen – nephew of the late fashion icon Alexander McQueen
The limited edition ‘Are you ok?’ range includes three exclusive prints, and seeks to increase communication around mental health by creating a way for people to reach out and offer support to someone who may be in need. The card designs take inspiration not only from Gary’s famous uncle, but also the themes of life, death and rebirth and 100% of the profits will go to mental health charity, Chasing the Stigma.
Gary himself has suffered from depression and anxiety in the past, which is one of the reasons he approached thortful to create these cards as a way to get people talking to each other. “I wanted to create cards that said; ‘I’m looking out for you’,” he says. “Cards you might send a friend to demonstrate that you are there for them. A way to reach out with love.”
The cards are available to buy from: thortful.com
