What’s Hot in Indigo Tree, Streatham and Crystal Palace?

Adam and Harriet de Wolff, co-owners of The Indigo Tree in South London’s Streatham and Crystal Palace are naturally upbeat people, but they had good reason for extra smiles recently, as at the gift retailer awards event (that took place virtually this year), they were announced the winner of The Greats 2020 Best Independent Gift Retailer Award – London.

Above: The Indigo Tree’s shop in Streatham.
Above: The Indigo Tree’s shop in Streatham.

“We are so delighted and grateful to have won. Doris (The Indigo Tree’s shop dog) has been jumping up and down too!” exclaimed Harriet to PG Buzz minutes after learning of their award.

Above: Doris has enjoyed her own celebration recently too, as she has just celebrated her third birthday.
Above: Doris has enjoyed her own celebration recently too, as she has just celebrated her third birthday.

Click below to see their joyous reaction as they watched the Awards ceremony.

Here, they share some of the ‘winning’ products that are scoring highly with their many loyal customers in their two medium sized card, gift and lifestyle stores in South London.

Above: The Indigo Tree’s loyalty programme is appreciated by the retailer’s customers.
Above: The Indigo Tree’s loyalty programme is appreciated by the retailer’s customers.

Everyday

Postco from Lagom

“Clean, well-designed, vibrant designs”.

Across the board from Paper Salad

“Unusual and brightly coloured eye-catching cards”.

Above: One of the great designs from Lagom’s Postco range.
Above: One of the great designs from Lagom’s Postco range.

Across the board from Laura Sherratt

“We stock card ranges that are not copies of other brands and Laura Sherratt very much has its own look”.

Art

Sally Rich and Manda Beeching from Glebe Cottage/The Eco-friendly Card Company

“These have been hugely popular.”

Above: A Manda Beeching design from Glebe Cottage/The Eco-friendly Card Company.
Above: A Manda Beeching design from Glebe Cottage/The Eco-friendly Card Company.

Thinking of You/Keeping In Touch

Think of Me Designs

“Simple, understated by eye-catching designs.”

The Art File

“It is important for us to stock a well-known brand and The Art File ticks that box.”

Toasted Crumpet

“Beautifully illustrated cards with delicate designs.”

Above: One of the lovely designs from Toasted Crumpet.
Above: One of the lovely designs from Toasted Crumpet.

Adult ages

Wendy Jones-Blackett

Think of Me Designs

“These two companies cover most of our adult age card needs very well.”

Children’s

Laser cut cards from Forever 3D

Googly Eyes from Stripey Cats

“These have been a consistent favourite since we opened.”

Above: Stripey Cats has even done a special design based on Doris, which sells well in The Indigo Tree as Doris is often around.
Above: Stripey Cats has even done a special design based on Doris, which sells well in The Indigo Tree as Doris is often around.

Giftwrap

The Art File

Artebene

Glick

“These three companies offer great ranges of bags and gift wrap.  We have found that the longer rolls are significantly more popular.”

Ancillary

The Indigo Tree’s own range home fragranced products

“Sales of our own The Indigo Tree range of candles, diffusers, incense sticks and room and pillow sprays have been extremely popular for people working from home.”

Above: The Indigo Tree’s own range of home fragranced products do very well.
Above: The Indigo Tree’s own range of home fragranced products do very well.

Boxed candles from Gisela Graham

“Delicious fragrances, beautifully designed packaging with the candles in lovely hand-painted glasses.”

The Kew Gardens range of soaps and hand creams from English Soap Company

Face coverings from Eco Chic

“We have been doing spectacularly well with these.”

Top: Adam and Harriet de Woolf on opening day of their Crystal Palace shop last November.

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