Moonpig was among the companies to be feted in Tuesday evening’s (September 11) Licensing Awards. Moonpig won the Best Licensed Paper Products or Stationery Award for its Mr. Men and Little Miss range.
Moonpig’s head of licensing Sarah-Jane Porter took to the stage with colleagues to collect the award at the glittering ceremony, which took place The Grosvenor House Hotel, attended by 1,400 retailers, licensors, licensees and industry executives and hosted by impressionist extraordinaire, Rory Bremner.
Moonpig’s Mr. Men and Little Miss range was up against some tough competition in the category, with other finalists being the Barbie Collection from Moleskine, Disney Princess Shoes Greeting Card Collection from Hallmark Cards, Enid Blyton Famous Five Greeting Card Collection from Danilo, Hurrah for Gin Calendars from Portico Designs and PJ Masks Craft & Create Collection from Sambro.
Sarah-Jane Porter, head of licensing for Moonpig exclaimed: “I’m shocked as there was such great competition in the category, but so excited.”
Sarah-Jane and colleague Geoff Sanderson, design director are to speak at next month’s GCA AGM and conference, taking place on October 17. They will have lots to say, especially as the company has recently acquired Dutch online card and gift business, Greetz.
Over 5,000 products were entered into the Licensing Awards 2018, which were judged by over 100 retail buyers from right across the retailing spectrum, including from John Lewis, Marks & Spencer, Tesco, Debenhams, JoJo Maman Bébé, House of Cards, Sainsbury’s, Hamleys, The Entertainer and Amazon.
The winners of The Licensing Awards 2018 are:
LIMA UK Rising Star Award
Tasmyn Knight, licensing associate UK, Cartoon Network Enterprises
THE RETAIL CATEGORIES
BEST RETAILER OF PRESCHOOL LICENSED PRODUCTS (AGE GROUP 0-5)
Tesco
BEST RETAILER OF KIDS’ LICENSED PRODUCTS (AGE GROUP 5-16)
Primark
BEST RETAILER OF ADULT LICENSED PRODUCTS
HMV Retail
THE RADAR AWARD
Selfridges
BEST LICENSED RETAIL EXECUTION AWARD
Paddington at Marks and Spencer
TOP RETAILER AWARD
Tesco
THE PRODUCT CATEGORIES
BEST LICENSED TOYS OR GAMES RANGE
Jurassic World Range from Mattel
BEST LICENSED FOOD OR DRINK RANGE
Thomas and Friends Collection from Kinnerton
BEST LICENSED DRESS-UP OR PARTYWARE
Roald Dahl Collection for F&F at Tesco from R H Smith & Sons (Smiffys)
BEST LICENSED PRESCHOOL APPAREL RANGE (0-5 YEARS)
Tiny Tatty Teddy Baby Range for Primark from Paul Dennicci
BEST LICENSED CHILDREN’S APPAREL RANGE
Mickey Mouse Teen Collection for M&Co from Fashion UK
BEST LICENSED ADULT APPAREL RANGE
Rick and Morty Collection for HMV from CID
BEST LICENSED WRITTEN, LISTENING OR LEARNING RANGE
PAW Patrol Treasure Cove Stories from Centum Books
BEST LICENSED GIFTWARE RANGE
Classic Winnie the Pooh Collection from Rainbow Designs
BEST LICENSED HOME DÉCOR, TABLEWARE OR HOUSEWARES RANGE
Classic Mickey Art Collection from Pyramid International
BEST LICENSED PAPER PRODUCTS OR STATIONERY RANGE
Mr. Men and Little Miss Range from Moonpig
THE INNOVATION AWARD
DC Superheroes Foundmi Range from Bioworld International
THE PROPERTY CATEGORIES
BEST PRESCHOOL LICENSED PROPERTY (AGE GROUP 0-5)
PAW Patrol
BEST CHILDREN’S OR TWEEN LICENSED PROPERTY (AGE GROUP 5-12)
L.O.L. Surprise!
BEST TEEN OR ADULT LICENSED PROPERTY
Harry Potter
BEST LITERARY OR DESIGN/ILLUSTRATION LICENSED PROPERTY
The Roald Dahl Story Company
BEST FILM LICENSED PROPERTY
Marvel Avengers: Infinity War
BEST MUSIC OR CELEBRITY LICENSED PROPERTY
The Beatles
BEST SPORTS LICENSED PROPERTY
Liverpool Football Club
THE CLASSIC LICENSED PROPERTY AWARD
Peppa Pig
BEST LICENSING MARKETING COMMUNICATIONS AWARD 2018
Roald Dahl’s Halloweden with The Eden Project
HONORARY ACHIEVEMENT AWARD
Keith Chapman
