Co-Op’s Pioneer Awards recognise publisher’s positive impact commitment
Making a difference has earned Hallmark a special award from the Co-Op, recognising the greeting card giant’s commitment to making a positive impact.
Part of the retailer’s annual Pioneer Awards, the Pioneering The Co-Op Difference title celebrates the consumer cooperative’s different of doing business, it looks to award those suppliers that support the company to be pioneering and take action on the things that matter most to customers and members.
Hallmark has a long-standing partnership with Co-Op, supplying cards and gift packaging across its store estate, and the award recognises the publisher’s contributions in several key areas, including charity partnerships and diversity, equality, and inclusion, and reflects its commitment to making a positive impact both within Co-Op and the wider community.
“We are thrilled to see Hallmark win the Celebrating The Co-Op Difference Pioneer Award,” said Sophie Martin, Co-Op’s buyer for gifts, cards, wrap, seasonal non-food and cookshop. “We’re proud to partner with such an amazing team and it’s a deserving recognition of all the hard work over the last couple of years.”
Among Hallmark’s notable initiatives is its work with the RSPB (Royal Society For The Protection Of Birds) and talented young wildlife photographer Ben Pulletz, who it has supported by publishing his nature-based photography on cards sold in Co-Op stores in support of the charity.
Along with the stunning range of cards, the collaboration also helped to raise awareness and funds for the RSPB’s important environmental causes.
The awards were held a few days ago at the UK’s only music-first arena Co-Op Live on the Ethihad Campus in Manchester, which has the largest floor space in an indoor venue, to honour the retailer’s innovative, dedicated, and inspiring individuals and companies that drive its community forward.
Hallmark was one of three finalists in the category, beating household papers supplier Wepa UK and soft drinks firm Britvic to lift the trophy.