Hallmark And Co-Op Dedicate A Month Of Saying Thank You To Local Heroes

Today (July 31) brings to a close a month-long initiative spearheaded by the Co-op grocery retailer in conjunction with Hallmark to say a big thank you to local heroes as well as raise funds for The National Emergencies Trust (NET) through the sale of a special collection of greeting cards.

As part of the Co-op’s Thank You campaign, a dedicated shipper featuring 12 different Hallmark card designs (as well as some confectionery products) has been prominently displayed in the grocer’s stores throughout the month of July.

Above: The specially designed shipper which accommodated greeting cards and confectionery.
Above: The specially designed shipper which accommodated greeting cards and confectionery.

All profits from the sale of the cards are being donated to NET, providing funds to be used to support communities made the most vulnerable by the coronavirus outbreak.

Commenting on Hallmark’s involvement, commercial manager Katie Robinson told PG Buzz: “We are immensely proud to support Co-op on their ‘Thank you to your Local Heroes campaign’. Now, more than ever we feel it’s important to share kindness and appreciation to those who have worked so hard to serve us through the most challenging of times. Co-op’s generosity in donating the proceeds of this campaign will support those who truly need it the most at this time.”

Above: A trio of Hallmark card designs which featured in the Co-op Thank You campaign.
Above: A trio of Hallmark card designs which featured in the Co-op Thank You campaign.
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