Crystal ball gazing seems as reliable as anything to predict the future right now, so it is no surprise that all things mystical is one of the big design trends on greeting card design right now.
Believers are said to be drawn to mystic practices for a sense of control in social and economic times of turmoil – and we are certainly experiencing that right now – with a yearn for inner peace, spiritual enlightenment and concerns around nature and sustainability also playing a part.
There are currently over 500 tarot apps on Apple Play Store, #tarot has been used more than 3 million times on Instagram and new age healing crystals and astrology, fortune-telling, crystal ball and palmistry predictions are on the rise, with many embracing the mystic for life insights, prophecy and premonitions.
And the mystical emphasis is already being reflected in a number of greeting card ranges, be it through fun illustrative interpretations of tarot reading cards and palmistry, evil eye icons as well as zodiac signs with captions that strengthen friendship connections.
Tarot readings from Jolly Awesome
Jolly Awesome’s directors Katie and Matt Nguyen, share why they feel this trend is written in the stars:
Katie, sales and operations director: “I think there’s multiple reasons for the rise and interest in spirituality and wellbeing, including uncertainty about the future, identity in the age of social media and mental health awareness, all leading to people looking for guidance and personal insight from the likes of newer astrology app The Pattern and also older practices such as tarot cards.”
Matt, founder and illustrator: “I’ve been wanting to create a collection based on illustrations of humans instead of animals for a while, but didn’t want to do it in a way others have done it before. I thought tarot cards were the perfect canvas for some Jolly Awesome humour. I particularly like the aesthetic and mystique of traditional tarot cards.”
Top: CoconuTacha’s design looks into the future.