Blue Eyed Sun has strengthened its ‘Italian connection’ with Turin-based publisher Origamo as the former is to distribute some of the Italian card company’s handmade ranges in the UK. This is Blue Eyed Sun’s second distribution deal, coming on the back of its relationship with chic.mic for its BambooCup, SlideCups and BambooFriends products.
Making their UK trade show launch at Spring Fair on the Blue Eyed Sun stand (Hall 4 Stand A01) are Origamo’s range of intricately quilled designs, a collection of inventive handmade pop-up cards, plus some 3D Disney designs produced in collaboration with Pronao.
“The designs have caused a sensation in Italy, selling into over 2,000 gift shops where they fly off the shelves,” explains Jeremy.
Furio Ceciliato, Origamo’s energetic managing director met Blue Eyed Sun’s co-founder, Jeremy Corner a few years ago following which Origamo began distributing Blue Eyed Sun cards in Italy.
“We both share a passion for marketing and are looking forward to working together on replicating the massive success of the Origamo brand in the Italy here in the UK,” commented Jeremy.
Origamo went from a standing start little over two years ago to a turnover of £2 million, supplying 2,000 shops and trailblazing on offering upmarket greeting cards to the Italian consumer.
Jeremy made a trip to Milan as part of his Greeting Card Project last year, which included an interview with the infectiously enterprising Furio during a trade show there.
The launch is already off to a flying start in the UK with Origamo being short-listed at the Gift of the Year Awards in two categories.
A percentage of sales from the Origamo’s ranges are being donated to support the Christina Noble Foundation’s work with street children in Vietnam and Mongolia, a cause which Jeremy raised funds for through a challenging 1,500 km off road motorbike journey across the Gobi Desert in Mongolia.
Jeremy Takes To The Stage
Jeremy Corner will be speaking on the Main Stage at Spring Fair at 13:15 Sunday 3 February, with the title of his talk being ‘The rise of the ethical consumer and adapting to the growth of green economy.’
His talk will cover:
* Understanding what promotes people to make ethical choices.
* Charting the increase in sales of ethical products.
* Meeting the need for information around ethical products and
* Reflecting the trend in your store, authentically.
Top: One of the Origamo handmade pop-up designs that Blue Eyed Sun is distributing.