Amscan Europe initiates provisional insolvency proceedings

Company writes to partners following Wonder Group’s difficulties


PG Buzz understands, through sister site, that Amscan Europe GmbH has written to partners stating it has initiated provisional insolvency proceedings.

The news follows that of Amscan’s parent company Wonder Group as well as fellow party company RH Smith & Sons (Smiffys) also facing difficulties following uncertain trading conditions and a clear change to the party products market viability since Covid19.

Amscan Europe states it is profitable and will continue to trade, while future-proofing options are being investigated.

Above & top: Amscan's offer covers all party decorations and dress-up
Above & top: Amscan’s offer covers all party decorations and dress-up

A letter to partners, signed by ceo Leo Frank Brünig and commercial director Jürgen Müller, statement said: “We are writing to inform you about significant developments within our organisation. Despite our best efforts and our strong market position, a number of external factors have had a significant impact, in particular, the notice that UK-based Wonder Group has made to enter into administration, at very short notice. As a result Amscan Europe has had no choice but to follow suit and initiate provisional insolvency proceedings.

“As a team, we are working with the highest priority to continue to offer you the best service and quality. We see the insolvency proceedings as an opportunity to clear up legacy issues and sustain our successful business. We have already taken steps to ensure this and are being supported by advisors from Forvis Mazars.

“Thanks to the planned measures and the fact that Amscan Europe is still profitable as an independent company, we are convinced that we will overcome this challenge. We shall endeavour to ensure uninterrupted and smooth operations during this time, with commitment to meet your expectations.

“Stuttgart-based lawyer Steffen Beck (Pluta Rechtsanwalts GmbH) was appointed as Preliminary Insolvency Administrator, adding a wealth of experience to support us during this time.

What does this mean for you?

“For you as our long-standing customer, nothing will change for the time being. Despite this difficult phase, we would like to assure you that our business operations will continue unchanged and that we will continue to be there for you. We will keep you regularly informed of all important developments so that you are always up to date.

Our future

“We want to emerge stronger from this situation with a new partner and are therefore already holding talks with interested parties. We are determined to continue the tradition and values that have characterised our company for 169 years as a success story together with you. Your satisfaction and trust are particularly important to us.

“We thank you for your understanding and support during this phase. If you have any questions or concerns, please do not hesitate to contact us at any time.”

Amscan safe Feature Image
Balloon business sold to investment firm Baaj Capital...
Arrow charity Feature Image
Charity collabs drive Louise Mulgrew Designs and Arrow Gift Co...
AF free hotel Feature Image
Two days left to enter prize draw by registering for upcoming show...
Ryman drag Feature Image
Retailer lays on the glitz to celebrate brand’s new outlet in City Of London...
July issue out Feature Image
Progressive Greetings’ physical and digital editions all ready to read...
CF robbery Feature Image
New law aims to support shopworkers as Cardfactory theft video hits 615k views...
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.