A Marvel-lous 400 cinema ticket giveaway from UK Greetings

The Marvel shipper is bound to be popular with retailers.
The Marvel shipper is bound to be popular with retailers.

UK Greetings is playing the ‘superhero’ to its retail customers, not just by giving away 400 of cinema tickets, but also initiating a search to find a £500 Golden Ticket!

To coincide with the blockbuster cinema release of Marvel Avenger: Infinity War on April 26, UK Greetings has produced a specially designed 1ft FSDU filled with its best-selling Marvel greeting cards, including brand new designs based on the new movie. Certain to add further excitement the publisher is giving away 400 free cinema tickets – two free tickets with the first 200 orders of the Marvel Avengers: Infinity War shipper. Retailers have the option of using the tickets for their personal entertainment, or using for promotional purposes with their customers.

New designs from the UKG Marvel collection.
New designs from the UKG Marvel collection.
Above: Avengers: Infinity War looks to be the one of the biggest films Marvel has ever produced.
Above: Avengers: Infinity War looks to be the one of the biggest films Marvel has ever produced.

“The message is: get your orders in quick as they’re selling fast!” urges Gabriella Peace, communications manager for UKG. “We ran a similar promotion for Star Wars in September last year which sold out at lightning speed.”

UKG is also gearing up for a very active social media campaign around the cinema release.

As Gabriella explains: “We’ll be promoting the card product, raising awareness of the cinema ticket initiative and on Monday 23 April (the week of the film release) we’re running a Facebook competition giving away an Avengers card bundle and £100 Disney Store voucher.”

Look out for the Golden Ticket in your next UKG order!
Look out for the Golden Ticket in your next UKG order!

In addition to its Marvel promotion, UKG will also have retailers opening their orders with eagle eyes! In April UKG is launching a Golden Ticket initiative where one lucky independent customer will receive an actual Golden Ticket in their order worth £500 (or euro equivalent).

“If you’re a UKG customer keep an eye out for your order to see if you’re a winner!” teases Gabriella.

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