Papersmiths and Typo continue store expansion

Typo has set itself ambitious growth plans.
Typo has set itself ambitious growth plans.

Trendy Bristol-based stationery, gift and homeware retailer, Papersmiths has expanded its footprint, opening a kiosk in Westfield White City, London and a pop-up interior and homewares shop in Bristol. The high-end stationery retailer opened its first store in Bristol in 2013 and its second in London’s cutting-edge pop-up site Boxpark.

Papersmiths stores stock a range of design-led greeting cards, stationery, gifts, homewares, books and magazines.

Papersmiths’ store at BoxPark opened in the summer.
Papersmiths’ store at BoxPark opened in the summer.

Founder Sidonie Warren pointed out that being able to open new Papersmiths stores shows an encouraging resurgence in print in this increasingly digital age.

Meanwhile, Australian stationery and gift retailer, Typo is set to open three more stores before Christmas. The stores in Bluewater, Cambridge and Bath join the two other Typo stores in the UK in Westfield Stratford City and The Bentall Centre in Kingston.

Card display inside Papersmiths.
Card display inside Papersmiths.

Known for its quirky cards, stationery and gifts, Typo offers products across a range of categories including travel and tech accessories, bags, lighting and décor items and novelties appealing to a wide cross section of consumers.

UK Brand Manager Sally Howard says, “We’re thrilled to be expanding our UK footprint. Since the opening of our Stratford store in December last year, we’ve seen great traction both online and in store with sales soaring beyond all expectations. The customers have eagerly embraced all things Typo.”

 

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