Card Factory’s Busy Week

Card Factory opens first store in Ireland and appoints industry heavyweight Jo Bennett as studio director 

“We have had a very busy week!” is something of an understatement from Card Factory’s ceo Karen Hubbard. She refers to the value retailer’s triumph at The Retas last Thursday (winning the Best Specialist Multiple Retailer of Greeting Cards category), the opening of its store in Dublin – the first of many stores it plans to open in the Republic of Ireland – as well as the first ever press launch of its Christmas collections.

Another very significant development for the value retailer is the appointment of former Hallmark creative maestro Jo Bennett as its studio director. Jo has now left Hallmark, where she worked for the last 20 years, latterly as group studio director. Her start date at Card Factory has yet to be announced.

Jo Bennett has been appointed as Card Factory's new creative director
Jo Bennett has been appointed as Card Factory’s new studio director

Karen said: “We have very ambitious plans with ongoing quality designs for both cards and non-card.  As we look to continue to innovate the ranges in our stores, we require a studio director that can provide strong leadership, who has a good understanding of the card industry and is both successful and has a respected track record in their own right.”

Jo will join the 60-strong design team at Card Factory’s in-house studio that is overseen by Stuart Middleton, creative director and major shareholder in the company.

Commenting on Jo’s departure from Hallmark, Matt Critchlow, the company’s sales director said: “We of course wish Jo the best. Full credit to her she has left a very strong legacy of a very talented creative leadership team of over 100 people.”

MORE NEWS
 
Publishing stalwarts battle it out on the tennis court for almost 5 hours...
 
Real attraction were happy waggy tails at Paperchase’s media launch...
 
UK’s largest card chain has opened 38 new stores since February...
 
PG Buzz caught up with Cathy Frost, owner of Loveone in Ipswich on how she is gearing up for Christmas....
 
Greeting card publisher Lucy Ledger heads up a course on creativity at the V&A...
 
Publisher that invented giftwrap looks to mark its first century...
Get the latest news sent to your inbox
Subscribe to our daily newsletter